Knowing how to harness the ‘digital draw’ of social media in order to maximise the selling potential of your home is now crucial!
Digital draw is the online equivalent of kerb appeal. With 95% of buyers starting their property hunt online, social media can connect you with hundreds of people in a click and is therefore one of the most powerful marketing tools about.
But hold fire! Before you update your Facebook profile with ‘home for sale’ make sure you have a campaign strategy mapped out! That’s what we do best!
Targeted paid adverts!
We use targeted paid adverts that appear on feeds whilst scrolling through. We also create personalised, eye-catching video campaigns to display on Instagram story with smaller clips and images for the Instagram feed, allowing people to see the images, share and also enquire. Paid targeted adverts on both Facebook and Facebook Marketplace ensure that a property will selectively appear to Facebook users that are potential buyers. With the average user spending 40+ minutes a day on Facebook, there is a higher possibility they will come across your property using our techniques.